Selasa, 27 Maret 2012

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Cellular Nonlinear/Neural Network (CNN) technology is both a revolutionary concept and an experimentally proven new computing paradigm. Analogic cellular computers based on CNNs are set to change the way analog signals are processed. This unique undergraduate level textbook includes many examples and exercises, including CNN simulator and development software accessible via the Internet. It is an ideal introduction to CNNs and analogic cellular computing for students, researchers and engineers from a wide range of disciplines. Leon Chua, co-inventor of the CNN, and Tamàs Roska are both highly respected pioneers in the field.

  • Sales Rank: #2038385 in Books
  • Brand: Brand: Cambridge University Press
  • Published on: 2002-06-10
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.72" h x .94" w x 6.85" l, 2.04 pounds
  • Binding: Hardcover
  • 410 pages
Features
  • Used Book in Good Condition

Review
"...rarely has a treatment of a new technology been so thoroughly researched and presented within the confines of a single book...an outstanding example of what a team of dedicated authors and a committed publisher can do towards exposing their potential readers to new technologies and development of new industries." Current Engineering Practice

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Senin, 26 Maret 2012

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  • Sales Rank: #2516590 in Books
  • Published on: 2015-10-26
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.69" h x .34" w x 7.44" l, .62 pounds
  • Binding: Paperback
  • 148 pages

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Kamis, 22 Maret 2012

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  • Published on: 1600
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Sabtu, 17 Maret 2012

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VOLUME 1 OF 3 The collected essays of former Green Beret Joe Cortina combine the life’s knowledge of an unusually interesting man who “has seen it all”, the wisdom of a learned scholar, and the red-hot angry passion of a righteous warrior who is crawling out of his skin over what has become of the country he once loved; but sadly, no longer exists. At a superficial glance, Cortina’s essays ring of what some might call “hatred”. But those who know Joe understand that he writes with a loving heart and in accordance with the timeless wisdom from Proverbs 8:13: “The fear of the Lord is hatred of evil. Pride and arrogance and the way of evil and perverted speech I hate.” The world could use the powerful medicine of righteous indignation. “Dr.” Cortina’s highly informative essays deliver a mega-dose. Can you handle it?

  • Sales Rank: #1373740 in Books
  • Published on: 2015-07-28
  • Original language: English
  • Number of items: 1
  • Dimensions: 11.00" h x .95" w x 8.50" l, 2.14 pounds
  • Binding: Paperback
  • 420 pages

About the Author
Joe Cortina is a retired Florida businessman who has done substantial world traveling – some purely as a ‘tourist’; and some in areas - shall we say - ‘nothing to do with vacationing’. He has served as a Green Beret, Special Operations Officer, Intelligence Investigator, IBM representative and Honeywell scientist. Cortina’s intelligence work covers a span of 15 years, some of it overseas in Central America, and also in the Middle-East. In later years he worked as President of his own manufacturing company. Cortina describes his political posture is ‘conservative’ and his religious values as Christian.

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I thank God for men like you Joe Cortina
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I thank God for men like you Joe Cortina. May God bless you and your family richly for your work exposing the evil deceivers of our generation.

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Kamis, 15 Maret 2012

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The Science IA:  Earning Full Marks on HL or SL Science Lab Reports: Ideal for the INTERNATIONAL BACCALAUREATE DIPLOMA (Earn Full Marks on

This step by step guide to earning full marks on the International Baccalaureate Higher Level and Standard Level Biology, Chemistry, and Physics Internal Assessments helps students maximize their Internal Assessment marks to make it easier to earn a level 7 overall. (Environmental Systems Science students should purchase “The Environmental IA” instead.)

About the Author

Daniel Slosberg has taught IB DP Physics, both HL and SL since 2007 at Victoria Shanghai Academy in Hong Kong, China and has shared this book with his colleagues teaching Chemistry and Biology to ensure it is relevant to all the disciplines. It is Daniel’s hope that this short book will allow students all over the globe to achieve greater success in writing their scientific reports so that they will be under less stress when they write their external examinations. More importantly, however, he hopes that students reading this book enjoy science and apply it usefully in their daily lives long after they have graduated from the diploma program.

  • Sales Rank: #682349 in eBooks
  • Published on: 2016-02-16
  • Released on: 2016-02-16
  • Format: Kindle eBook

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[U523.Ebook] PDF Ebook Learning SAS by Example: A Programmer's Guide, by Ron Cody

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Learning SAS by Example: A Programmer's Guide, by Ron Cody

Learning SAS by Example: A Programmer's Guide, by Ron Cody



Learning SAS by Example: A Programmer's Guide, by Ron Cody

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Learning SAS by Example: A Programmer's Guide, by Ron Cody

Learn to program SAS by example!

If you like learning by example, then Learning SAS by Example: A Programmer's Guide makes it easy to learn SAS programming. In an instructive and conversational tone, author Ron Cody clearly explains each programming technique and then illustrates it with one or more real-life examples, followed by a detailed description of how the program works. The text is divided into four major sections: Getting Started; DATA Step Processing; Presenting and Summarizing Your Data; and Advanced Topics. Subjects addressed include:

  • Reading data from external sources
  • Learning details of DATA step programming
  • Subsetting and combining SAS data sets
  • Understanding SAS functions and working with arrays
  • Creating reports with PROC REPORT and PROC TABULATE
  • Learning to use the SAS Output Delivery System
  • Getting started with the SAS macro language
  • Introducing PROC SQL

You can test your knowledge and hone your skills by solving the problems at the end of each chapter. (Solutions to odd-numbered problems are located at the back of this book. Solutions to all problems are available to instructors by visiting the book's companion Web site for details.) This book is intended for beginners and intermediate users. Readers should know how to enter and submit a SAS program from their operating system.

  • Sales Rank: #214822 in Books
  • Brand: Brand: SAS Institute
  • Published on: 2007-03-29
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.00" h x 1.50" w x 7.50" l, 2.56 pounds
  • Binding: Paperback
  • 664 pages
Features
  • Used Book in Good Condition

Review
"I wish that Ron Cody's new book, Learning SAS by Example: A Programmer's Guide, had been around when I was first learning SAS! This impressive book steadily moves the reader from SAS novice to SAS authority in 26 well-written, well-paced chapters. All of the basics are covered in this book; the fundamentals of the DATA step, getting data into and out of SAS, conditional and iterative processing, SAS functions and formats, important SAS procedures, creating frequency and tabular reports, and generating output in publishable formats such as RTF and PDF.
This book is well suited for people who are just learning SAS, as well as for people who would like a broad-based SAS reference. There are plenty of solid examples that emphasize the material in the chapters. Each chapter ends with exercises that test the reader's understanding of the concepts and the SAS code presented. Because of its pacing, breadth, and scope, I have no doubt that Learning SAS by Example: A Programmer's Guide will become the preferred book for learning SAS software in business, government, and educational institutions the world over. " --Michael A. Raithel, Senior Systems Analyst, Westat

"Ron Cody's newest book can serve not only as a textbook for a SAS programming course, but also as a reference for intermediate-level programmers. The book begins with basic data input methods and advances through merging data sets and more complex tasks.
I would recommend Learning SAS by Example: A Programmer's Guide to anyone wishing to learn or refresh his/her SAS programming skills. " --Karol H. Katz, M.S., Programmer Analyst, Yale University School of Medicine

"Ron Cody has earned a reputation as an excellent lecturer, instructor, and author. His most recent work, Learning SAS by Example: A Programmer's Guide, does not merely adhere to his historic level of excellence; it raises it to a new level.
Ron has succeeded in condensing the major components of Base SAS into one easy-to-read book. Using simple examples, he illustrates the use of the DATA step and many of its components, basic PROCs, and even macros and ODS.
Learning SAS by Example: A Programmer's Guide is now at the top of my list of texts to assist programmers in teaching themselves SAS. " --Andrew T. Kuligowski, SouthEast SAS Users Group

About the Author
Ron Cody, Ed.D., is a retired professor from the Robert Wood Johnson Medical School who now works as a private consultant and a national instructor for SAS Institute Inc. A SAS user since 1977, Ron's extensive knowledge and innovative style have made him a popular presenter at local, regional, and national SAS conferences. He has authored or co-authored numerous books, such as SAS Programming by Example; Applied Statistics and the SAS Programming Language, Fifth Edition; The SAS Workbook; The SAS Workbook Solutions; Cody's Data Cleaning Techniques Using SAS Software; Longitudinal Data and SAS: A Programmer's Guide; and SAS Functions by Example, as well as countless articles in medical and scientific journals.

Most helpful customer reviews

0 of 0 people found the following review helpful.
Great guide to SAS
By daniellega
Well written and easy to follow

0 of 1 people found the following review helpful.
Great deal, thank you
By PHANI SARIPALLI
Book arrived on time as promised. Great deal, thank you!

18 of 22 people found the following review helpful.
Kindle Edition is bad reproduction of the hard copy
By Lekhak
Bought the Kindle Edition of this book.

1. It was very convenient. Received the book on my 'Kindle for PC' and started reading the book within 2 minutes of ordering - so faster than picking up a book in store. ;)

2. The formatting was well off. The kindle version has no indentations and all programs and input file data is listed in free flowing text format.

Here are a couple of examples... (Would have posted pics, but scared of the media rights police.)

a. The programs are listed as:
Statement_1; Statement_2; Statement_3;...

b. Input is listed with no line breaks:
Input_row_1 Input_row_2 Input_row_3...

c. Tables which should be listed as:
A1 B2 C3
D1 E2 F3
.. .. ..

are instead listed as:
A1 D1 B2 E2 C3 F3 .. .. ..

3. Contacted Amazon Customer Service who acknowledged the issue and offered a return (within 7 days of purchase - worked fine for me as I bought the book just yesterday) as can be expected from the #1 Customer Service in the online world. Not sure how accommodating they are for customers who do not open the book and find the issue within the 7 day limit - I myself have lots of new books on my bookshelf which I havent opened/read even after a year.

4. Ordered a hard copy of the same book. Did not wait on a refund for the Kindle edition. Guess Amazon CS will come through with this as always - will update this review once its all settled.

5. I was on a flow with the book and want to continue from where I left off ASAP. So I just paid $$$ to upgrade the shipping on this hard copy to 1 day. The reason could very well be that I was spoiled by the convenience offered by Kindle.

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[H458.Ebook] Get Free Ebook Be a Hobbit, Save the Earth:: the Guide to Sustainable Shire Living, by Steve Bivans

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Be a Hobbit, Save the Earth:: the Guide to Sustainable Shire Living, by Steve Bivans

Do the crises in our world worry you? The pollution, the violence, the corruption, the apathy? Have you ever wished you could escape? Step through a mirror directly into Middle Earth? Steve Bivans, in his book, Be a Hobbit, Save the Earth, argues that we are already there. He examines the problems facing mankind and our planet today through the lens of Tolkien’s world and the War of the Ring. The similarities are all around you, and the struggle is indeed very real. Middle Earth faced destruction at the hands of Sauron and Saruman; our world is under attack from the metaphorical Two Towers: Ignorance & Fear, and Poverty & Greed. Saruman-ic, Corporate Capitalism threatens to control and poison our agriculture, education systems, governments, and our common property—both real and cultural. Worst of all, our sense of humanity and hospitality is being sapped and despoiled. If left to continue unabated, the modern Saurons and Sarumans will devour the basic resources essential to our survival: the water, soil, and the very air we breathe. Our world has lost its 'Shireness.' Be a Hobbit, Save the Earth is a guide to bringing our ‘Shireness’ back, from the bottom up: one Hobbit, one home, and one Shire at a time. Steve Bivans draws positive lessons from Tolkien's works as a metaphorical map, a guide for reconnecting communities, and rebuilding them into sustainable, modern Shires. While our modern challenges seem complicated, nearly impossible, the solutions are really quite simple. The first step on that journey is a change of mind, a transformation from Modern Humans into Modern Hobbits. Only with this new way of thinking can we begin to clean up our scoured Shires: the damage done to our food supply, to our environment, to our communities, and to our political systems. Will that be easy? No, it will not. After all, realizing that the One Ring must be destroyed, was a simple concept, one that even a rustic Hobbit like Frodo Baggins could understand. Carrying it all the way to Mordor to accomplish the mission was another matter, so was cleaning up the Shire when he and his companions returned home. Such it is for us. The situation for our planet is dire; Mordor is at the door and the Black Riders are burning our Shires. What will YOU do? Will you destroy the Ring? Or will you hang on to your ‘precioussss’? Do you have to move ‘to the country’ and live in a hole in the ground? Absolutely not. Moving isn’t necessary. Instead, we need to bring Nature into our minds, and into those spaces we call home. We must change our story. We need to remember that we are PART of Nature, not Nature’s masters. We need to return to harmony with Nature and with each other, to become what humans were destined to be, builders of gardens and Shires, as Hobbits, not Masters over creatures great and small. You can be a Hobbit, anywhere. Even in a condo in the middle of a city! So buy the book, read it, tell everyone you know about it, then Be a Hobbit, and Save the Earth!

  • Sales Rank: #1526778 in Books
  • Published on: 2015-02-16
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.00" h x 1.41" w x 6.00" l, 1.80 pounds
  • Binding: Paperback
  • 562 pages

About the Author
Steve Bivans is a Viking scholar by training. He holds a master's degree in history, and when not writing a 500 page book on 'being a Hobbit,' is working on a dissertation on Viking Warfare to obtain his Ph.D. in history from the University of Minnesota. He lives in Saint Paul, Minnesota with his girlfriend, her son, two Viking Pirate Kitties, and Bubble, the dog.

Most helpful customer reviews

3 of 3 people found the following review helpful.
Tolkien's love of nature, applied to our 21st century world.
By HistoryGuy
The book starts with a very apt quote from Tolkien which expresses his belief that the real threat to humanity today is not Sauron (the great and destructive evil who would use magical power to enslave everyone), but the real threat is in fact Saruman (the wizard who would burn down the forests and raise up a industrial army of workers who continue to pillage nature in order to produce profit). Part I of the book demonstrates how this destruction of nature has been occurring in our world. Just as the peace-loving hobbits were unable (or unwilling) to see the problems which threatened the green and beautiful land, so to we must look ahead and past current conditions to realize that an ecological disaster looms on the horizon. Part II examines the problems with one of the foundational assumptions of all large, modern human societies—that the Earth belongs to us and we were meant to rule and use it. In Part III, the book turns to ways in which we can realign our thinking to focus less on what we can get from the Earth and look to find less destructive ways of living. Part III comes up with strategies for more holistic living which would allow us to both use resources more wisely and be more connected with the people of our communities—just like the hobbits in the Shire were.

Another major theme that weaves in and out throughout the book is storytelling. The importance of storytelling is in keeping with the work of Tolkien (who was by anyone's standards a great storyteller) and the hobbits' love of hearing stories. Bivans suggests that how we tell the stories of Middle Earth and those of our own lives is actually very important. We need to come to grips with the fact that our collective past and present actions are connected to many problems, which can give the story a sort of dark undertone. Yet we should learn from the Hobbits and not tell our stories in such a negative way that we are tempted to throw up our hands and say the world is in an impossible situation.

The main gist of the book is that we have to move away from that mindset and instead embrace the idea that we, like the hobbits (who were neither mystical wizards nor mighty warriors) can still save the world through a series of seemingly small actions. Just as a fellowship was necessary to destroy the ring and defeat Sauron, a community of people working to shake off the grip of excessive consumption can actually make a huge difference.

Note: A thorough knowledge of Tolkien's books will be very helpful in understanding some of the author's allusions. Many of the references are to lore which appears in the Silmarillion or some of Tolkien's short pieces. Much of this material does not appear in the movies, so read the original books! (I promise they are worth it).

2 of 2 people found the following review helpful.
I'm a Hobbit, he's a Hobbit, wouldn't you like to be a Hobbit too?
By Ted E Redmond
You should read this book.

If you love The Hobbit or the Lord of The Rings, you will enjoy this book. Period.

You don't need to be a fan of Tolkien though in order to really love this book. If you are new to the Eco movement, this book will serve as a great one-stop shop for introduction to pretty much every issue we need to get straightened out. If you are an experienced environmentally minded person, this book is sure to offer up information on a topic new to you. If you hope to see the world become a better place, this book will inspire you.

Mr Bivans writes with a humor, and humility that makes for a fun and bouncy read. His writing is personal, touching, and fun - much like how I think of Bill Bryson books. His passion for a better world is motivating and influential.

I hope the thoughts in this book spread far and wide. We could benefit from finding ourselves surrounded by Hobbits.
Ted Redmond
www.bluedotregister.org

0 of 0 people found the following review helpful.
It's actually kind of amazing that no one has thought to make the connection ...
By Eric Walls
It's actually kind of amazing that no one has thought to make the connection between the modern struggle to fix our broken society and ecological problems and JRR Tolkien's Lord of the Rings saga before, but in Steve Bivans' new book Be A Hobbit, Save the Earth: The Guide to Sustainable Shire Living he does exactly that and does it with style as well as substance. Given that The Hobbit and the LOTR is probably more popular now than ever before, this book comes at the right time to reach out to those new legions of fans that Peter Jackson's movies have created. Bivans' knowledge and understanding of the world and characters of Middle Earth is exhaustive and he very ably manages to connect Tolkien's world with our own in such a way that just seems natural and logical. Despite the fact that he is a trained historian, his writing style does feel like an exercise in academia but rather it comes across as easily accessible and is filled with a self deprecating humor that quickly endears him to the reader. Bivans' wit is equal to his wisdom and that is one of the primary things that sets this book apart from every other liberal treatise on sustainable living.
The book is broken up into three main sections, the first of these entitled “Mordor is at the Door”. This section is where the author lays out in detail exactly what he feels are the main problems that we as a society face today. From our continued reliance on oil and other fossil fuels, to the advent and spread of GMO crops and foods, to the ever exponentially increasing issue of overpopulation, to climate change, to the loss of the sense of “community” and “fellowship” in our modern materialistic society, to the firm grip that corporations have on government and society, Bivans takes the reader point by point through these very important issues all while managing to always circle back and tie it in with Tolkien's universe. He is particularly vehement against what he refers to as the “Sarumans” of our world – the top 1% fat cat corporate owners who often start out with good intentions but end up corrupted, like the Saruman in LOTR, by profit and power. While I don't agree with some of the points and politics contained herein, the overarching point is that these are very real problems that need to be addressed in some way in order for the human race to not only succeed, but survive in the not to distant future.
The next section, “The One Ring: a History of Our Middle Earth and Why Things Are The Way They Are”, is the real meat and potatoes of the book. Here is where Bivans really lays out his thesis and uses his training as an historian to his advantage. Heavily influenced by the work of Daniel Quinn, particularly Quinn's radically earth shattering book Ishmael, Bivans argues that our version of the “One Ring to Rule Them All” is the advent of what Quinn dubbed the “Taker” culture – the idea that the Earth was put here for man to rule, use, and abuse at will which came into being right about the same time as the Agricultural Revolution swept across the ancient world. Bivans' impassioned arguments to support his thesis are very convincing and you can certainly tell this is a subject and idea that is near and dear to his heart. Some of it does have a bit of that ultra-leftist, hippy-dippy bent to it, but at the same time he manages to avoid going completely over into liberal la-la land and keeps things on a more practical and even keel. While he decries capitalism for it's own sake and the poisonous effects of the motive of profit run wild, he does got out of his way to make the reader understands that he does not believe that capitalism, the market economy, or profits in and of themselves are “evil” per se, which is the predominant argument that pervades similar works, but rather it is the “greed” and “fear” of the “Taker” mentality that has become so ingrained in our society that poisons the well. Like Frodo, Bivans argues that we must take our own Ring, the “Taker” mentality, and throw it into the proverbial fires of Mount Doom in order to overcome the very real obstacles we face today and create a culture more harmonious with itself and with nature. Again, he manages to tie all of his ideas back into the LOTR mythos in a way that makes it all seem so obvious, as if this was the very message that Tolkien meant to teach us the whole time.
The third section of the book is where Bivans gets into his ideas on things the we as individuals and as a society can do to help to change ourselves and the way we do things to create a more sustainable future for mankind. Much of it is the usual kind of stuff that most of us have heard before – grow your own food, connect with and share with your neighbors and community, reduce your reliance on fossil fuels, find alternatives to corporate “brands” and goods, etc, etc. While at times you do get that “I've heard all this before” feeling, Bivans writing style always keeps things interesting and he does come up with some unique and interesting ideas that you may not have heard or thought about before. The overarching idea of this section is the idea of the “tipping point”. The idea that if each of us started small, at his/her own pace, and made changes in our own lives then eventually, if enough people did that, there will be a point where everything clicks and the rest of society will jump on the bandwagon. Bivans points out that this very “tipping point” phenomenon is the exact same way that most corporations market their own ideas and goods and creates fads and fashions that often eventually become the norm. According to Bivans, we must steal a play from the “evil” corporations own playbook and use it against them to bring them down and create a more sustainable world.
This is a book that will make you think and teach you a few things all while entertaining you at the same time. Fans of Tolkien and the LOTR will surely find much to enjoy here, but even if you are only casually familiar with those works you can still find much here that you can connect with. You may not agree with every single point, but it's hard to argue with the underlying theme that runs throughout the book. The thing that fascinates me the most, and something that Bivans only briefly addresses in the book, is the idea of the necessity of myth to humankind - the whole Jungian/Campbellian idea of the deep seeded archetypes and power of myth to direct and set a clear path for man to live by. Mankind needs heroes, examples to live by and ideals to strive towards. In modern society we have lost sight of that and by fusing the world of Tolkien with the need to make more sustainable changes to our culture and society, Bivans is seeking to fill that hole in our modern thinking with the vibrant mythology that Tolkien created decades ago. The ever increasing popularity of things like LOTR and Star Wars proves that modern man yearns for these types of myths and we just need someone to tie it all together and point us in the right direction using these modern myths as templates. Bivans has laid the groundwork, it's now up to us to pick up the ball and run with it. Will you accept the challenge?

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Jumat, 09 Maret 2012

[B207.Ebook] PDF Download Playboy Magazine, August 1973From Playboy

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Playboy Magazine, August 1973From Playboy

PLAYMATE: Phyllis Coleman COVER: Cyndi Wood PICTORIALS: Bruce Williamson provides the text to a pictorial essay: Porno Chic, featuring early stars of porn, including shots of Linda Lovelace, Harry Reems, Tina Russell, John Holmes, Rene Bond, and Marilyn Chambers in scenes from Flesh Gordon, It Happened in Hollywood, Teenage Cowgirls, Madame Zenobia, The Devil In Miss Jones, Deep Throat and other films; actress Heather Menzies. INTERVIEW: David Halberstam FEATURES: Part 1 of Playboy's History of Organized Crime; The transcript of the Watergate Tapes with Nixon, Mitchell and the whole White House gang digging themselves a deep hole; Marshall Brickman parodies city life; Anson Mount's Pro Football Preview; plus Loudon Wainwright, Bette Midler, Gene Shalit in Grapevine segment, and Little Annie Fanny learns all about the game of chess. PAGES: 218.

  • Sales Rank: #230459 in Books
  • Brand: Playboy
  • Published on: 1973-08
  • Binding: Single Issue Magazine
Features
  • Adult Entertainment
  • Adult Magazine
  • Entertainment For Men
  • Collectable

Most helpful customer reviews

0 of 0 people found the following review helpful.
Great condition.
By Arthur Lenert
This magazine is in such good condition for it's age. The staples are a little rusted, but still holding. All pictures are very clear.

1 of 1 people found the following review helpful.
Three Stars
By Douglas F. Tracia
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Five Stars
By james nisbet
thanks

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Sabtu, 03 Maret 2012

[R907.Ebook] Ebook Download Technology Licensing: Corporate Strategies for Maximizing ValueFrom Brand: Wiley

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Find out how today's top technology-based companies get the greatest return on their intellectual property, and how you can too.

A total hands-on guide to cutting-edge technology licensing strategies

Russell Parr and Patrick Sullivan, along with a team of distinguished experts working at the frontlines of technology licensing, reveal how today's top technology-based companies are maximizing the value of and return on their intellectual property. They also offer hands-on advice and guidance on how you can do the same in your company. With the help of numerous real-life case studies that demonstrate licensing strategies now used at DuPont, Xerox, Kodak, AlliedSignal, Hewlett-Packard, Dow Chemical, and other industry leaders, they tell you everything you need to know to:
* Determine where technology licensing best fits in your company's overall business strategies
* Establish a successful licensing program tailored to your company's vision and goals
* Create and successfully manage a technology portfolio
* Quickly and easily calculate royalty rates
* Put the lessons learned at top technology-based companies to work in your company


"Technology licensing strategies are now key instruments for accomplishing the corporate visions set forth by future-thinking companies. Look at any corporate mission statement and you will find the seeds of a strategy-based technology licensing program." --Russell Parr and Patrick Sullivan

In today's volatile, hypercompetitive global marketplace, cooperation and the sharing of intellectual property are keys to success. Of course, one of the most valuable forms of intellectual property is technology. More often than not, innovation and increased market penetration are the direct result of combining technologies from a variety of sources. Consequently, many companies have begun to devote more and more of their strategic efforts to discovering the best ways to manage technology so as to maximize value and return. For instance, AT&T has set up an independent business group to manage its intellectual property as a separate profit center, while other companies continue to run licensing through their legal and R&D departments. Which approach makes the most sense for your company, and why? Get the answers to these questions and many others in Technology Licensing.

In this valuable book, Russell Parr and Patrick Sullivan, along with a distinguished team of contributing experts, reveal the licensing strategies now being used at DuPont, Xerox, Hewlett-Packard, Dow Chemical, Kodak, and other top multinational corporations. They also provide practical prescriptions for determining where technology licensing belongs on your organizational chart and for establishing a successful licensing program tailored to your company's vision and goals.

Taking a practical hands-on approach to technology licensing, they tell you what you need to know about:
* Creating and managing technology portfolios
* Types of licenses--with a detailed analysis of the strengths and weaknesses of each in various business contexts
* Successful licensing strategies now used at top technology-based companies
* Royalty rate determination methods
* And more


Drawing upon the expertise of those on the frontlines of technology licensing, Technology Licensing tells you how today's top technology-based firms maximize the value of their intellectual property and how your company can too.

  • Sales Rank: #1910944 in Books
  • Brand: Brand: Wiley
  • Published on: 1996-08-28
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.53" h x 1.02" w x 6.38" l, 1.46 pounds
  • Binding: Hardcover
  • 320 pages
Features
  • Used Book in Good Condition

From the Publisher
Experts with diverse experience in licensing and intellectual property management explain how and where licensing fits into a corporation's organizational structure along with the basics on how to set up and run a licensing department. Presents a practical, hands-on approach to technology licensing and breaks down the numerous factors into manageable topics including technology portfolios, types of licenses and licensing strategies. Provides readers with a standard for existing technology licensing programs and a quick and accessible reference for royalty rate calculations. Features the inside scoop on what the big players in this field--Dow Chemical, Xerox, AT&T are doing.

From the Back Cover
Find out how today's top technology-based companies get the greatest return on their intellectual property, and how you can too.

A total hands-on guide to cutting-edge technology licensing strategies

Russell Parr and Patrick Sullivan, along with a team of distinguished experts working at the frontlines of technology licensing, reveal how today's top technology-based companies are maximizing the value of and return on their intellectual property. They also offer hands-on advice and guidance on how you can do the same in your company. With the help of numerous real-life case studies that demonstrate licensing strategies now used at DuPont, Xerox, Kodak, AlliedSignal, Hewlett-Packard, Dow Chemical, and other industry leaders, they tell you everything you need to know to:

  • Determine where technology licensing best fits in your company's overall business strategies
  • Establish a successful licensing program tailored to your company's vision and goals
  • Create and successfully manage a technology portfolio
  • Quickly and easily calculate royalty rates
  • Put the lessons learned at top technology-based companies to work in your company

"Technology licensing strategies are now key instruments for accomplishing the corporate visions set forth by future-thinking companies. Look at any corporate mission statement and you will find the seeds of a strategy-based technology licensing program." —Russell Parr and Patrick Sullivan

In today's volatile, hypercompetitive global marketplace, cooperation and the sharing of intellectual property are keys to success. Of course, one of the most valuable forms of intellectual property is technology. More often than not, innovation and increased market penetration are the direct result of combining technologies from a variety of sources. Consequently, many companies have begun to devote more and more of their strategic efforts to discovering the best ways to manage technology so as to maximize value and return. For instance, AT&T has set up an independent business group to manage its intellectual property as a separate profit center, while other companies continue to run licensing through their legal and R&D departments. Which approach makes the most sense for your company, and why? Get the answers to these questions and many others in Technology Licensing.

In this valuable book, Russell Parr and Patrick Sullivan, along with a distinguished team of contributing experts, reveal the licensing strategies now being used at DuPont, Xerox, Hewlett-Packard, Dow Chemical, Kodak, and other top multinational corporations. They also provide practical prescriptions for determining where technology licensing belongs on your organizational chart and for establishing a successful licensing program tailored to your company's vision and goals.

Taking a practical hands-on approach to technology licensing, they tell you what you need to know about:

  • Creating and managing technology portfolios
  • Types of licenses—with a detailed analysis of the strengths and weaknesses of each in various business contexts
  • Successful licensing strategies now used at top technology-based companies
  • Royalty rate determination methods
  • And more

Drawing upon the expertise of those on the frontlines of technology licensing, Technology Licensing tells you how today's top technology-based firms maximize the value of their intellectual property and how your company can too.

About the Author
About the editors

RUSSELL L. PARR, CFA, ASA, is a Senior Vice President of AUS Consultants, where he assesses the value of intellectual property and advises his clients about the investment value of patents, trademarks, and copyrights. A sampling of his clients includes AT&T, Battelle, Pfizer, Silicon Graphics, TRW, and Exide Corp. He is the author of Intellectual Property: Licensing and Joint Venture Profit Strategies and three other books, and publisher of Licensing Economics Review. Mr. Parr holds an MBA and a BS in electrical engineering and is working toward a PhD in international business strategies.

PATRICK H. SULLIVAN, PhD, is a founding partner in the ICM Group, a consulting company focused on extracting value from intellectual capital. He also develops business, financial, and technology strategies for technology-based enterprises and values intellectual assets for business and management use. A sampling of his clients includes Dow Chemical, Xerox, NASA, General Motors, the University of Chicago, and Stanford University. He is also affiliated with Law & Economics Consulting Group, an expert testimony firm. Dr. Sullivan has an undergraduate degree in engineering, a master's in R&D management, and a doctorate in business administration.

Most helpful customer reviews

0 of 1 people found the following review helpful.
Excellent book!
By Marina Serdyuk
Bought it for my husband, he says Excellent book!

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Jumat, 02 Maret 2012

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Comedy / 3m, 3f / Areas / La Gringa is about a young woman's search for her identity. María Elena Garcia goes to visit her family in Puerto Rico during the Christmas holidays and arrives with plans to connect with her homeland. Although this is her first trip to Puerto Rico, she has had an intense love for the island and even majored in Puerto Rican Studies in college. Once María is in Puerto Rico, she realizes that Puerto Rico does not welcome her with open arms. The majority of the Puerto Ricans on the island consider her an American - a gringa -- and María considers this a betrayal. If she's a Puerto Rican in the United States and an American in Puerto Rico - María concludes that she is nobody everywhere. Her uncle, Manolo, spiritually teaches her that identity isn't based on superficial and external definitions, but rather is an essence that she has had all along in her heart. This play is published in a bilingual edition, if you are applying for licensing rights please state which version (English or Spanish) you wish to produce.

  • Sales Rank: #837856 in eBooks
  • Published on: 2012-11-01
  • Released on: 2012-11-01
  • Format: Kindle eBook

Most helpful customer reviews

0 of 0 people found the following review helpful.
Longest-running off-Broadway Latinx play - required reading!
By violetcherry
This is the classic play by award-winning playwright Carmen Rivera. If you are interested in Latinx literature, this is an important text to have on your shelf. It is touching, humorous, and it is crafted very well. The two poems as epigraphs are excellent, too.

1 of 1 people found the following review helpful.
La gringa is a crowd pleaser and the pioneering play of Hispanic-American Theater
By Jose A. Cruz
"La gringa" by Carmen Rivera is an outstanding play that never fails to speak and please its audiences. The play premiered at New York's Repertorio Español theater back in 1994 and continues to play today. "La gringa" tells the story of María, a young woman born and raised in New York to Puerto Rican parents. She decides to go on vacation to Puerto Rico to meet her family. She falls in love with the island and decides to stay but she soon finds that she is not welcome by her own family and that her intentions to stay are seen with suspicion. Some of her family members do not consider her Puerto Rican and call her a "gringa" (or American) although back in the states she isn't considered an American. The play spurs the debate about what it means to be Puerto Rican (or American for that matter) but leaves the final interpretation to the audiences. "La gringa" is a wonderful play that speaks not only to Puerto Ricans but to anyone that has experienced the isolation and the identity complications that come along with living in a country where one is a minority.

0 of 0 people found the following review helpful.
A must for contemporary Latin@ Theatre
By BXborn
Students will identify and love this incredible piece! Guaranteed. A sound alternative to the "tired" texts which have become a staple of minority literature and Latina/o theatre courses. I strongly recommend the work of Carmen Rivera as well as a departure from the Nuyorican dramatic texts of Miguel Pinero and Jose Rivera.

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